MBA Job Vacancy for Marketing Executive – American Express Careers

Job Id: 20210307020

Company: American Express

Job Role: Marketing Executive

Experience: 2-3 Years

Qualification: MBA

Job Location: Gurgaon

Salary: Best in Industry

Vacancies: Not Mentioned

Website: www.americanexpress.com

Job Description American Express MBA Job Vacancy for Marketing Executive in March 2021:

Responsibilities:

1.Work on developing the communication strategy for Brand Amex and its product lines.

2.Comm Calendar planning along with Product and CMO team

  1. Responsible with consistent messaging and delivery across all touchpoints

4.Working with Digital lead to agree on messaging mapping in line with agreed calendar

5.Responsible to agree comms briefs and work with agency briefing and ensure on time delivery of the same

6.Lead and Manage comms planning, execution team for lending & charge products

7.Manage the approval process ( ARB+IMH) and ensure smooth functioning

  1. Responsible for publishing campaign reports- communication effectiveness

  2. Manage creative agency planning and efficiency

10.Responsible for on budget delivery

Critical Factors to Success:

Brand health scores
Acquisition, Billing increase
CM engagement
Experience:

  1. 2-3 years of relevant work experience, with a financial service category, consumer services or goods industry, FMCG, Premium brand will be given preference

  2. Should have handled ATL, BTL, Communication development and delivered on successful campaigns

  3. Should have handled creatives and media agencies and budgets

Minimum Qualifications
Academic Background:

MBA preferred

Functional Skills/Capabilities:

1 Ability to conceptualize and implement communication development and execution

  1. High level of organization and attention to detail

  2. Should have strong project management skills

5.Should have good communication skills and influencing skills and should be a self-starter

Technical Skills/Capabilities:

Knowledge of Platforms

Behavioral Skills/Capabilities:

Enterprise Leadership Behaviors

• Set The Agenda: Define What Winning Looks Like, Put Enterprise Thinking First, Lead with an External Perspective

• Bring Others With You: Build the Best Team, Seek & Provide Coaching Feedback, Make Collaboration Essential

• Do It The Right Way: Communicate Frequently, Candidly & Clearly, Make Decisions Quickly & Effectively, Live the Blue Box Values, Great Leadership Demands Courage

Apply for American Express MBA Job Vacancy for Marketing Executive in March 2021

 

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